PROCTER + GAMBLE CO/THE and JM SMUCKER CO/THE moved almost identically (+11.27% vs +10.84%), yet PG moved the XLP 12.5× as much. In a cap-weighted index, the bigger company's weight turns the same percentage move into far more points.
Attribution map
slicing the +15.03 pt move · cell size = points contributed · color = direction, intensity = return
WMT+4.6 pts(+113.6%)
COST+3.6 pts(+72.0%)
PM+3.0 pts(+147.1%)
KO+2.8 pts(+73.4%)
MO+2.0 pts(+111.9%)
MNST−1.9 pts(−16.6%)
CL+1.3 pts
PEP−1.2 pts(−17.8%)
PG+1.1 pts(+11.3%)
STZ−1.1 pts(−47.9%)
TGT+1.0 pts(+59.8%)
KR+0.9 pts(+45.6%)
CASY+0.8 pts
GIS−0.7 pts
EL−0.6 pts
MKC
KHC
KVUE−0.4 pts
SYY+0.4 pts
HRL
BF-B
BG
CHD+0.3 pts
DLTR
MDLZ
DG
Concentration curve
cumulative share of the +15.03 pt move · sorted by contribution
When they drove it
cumulative points through the period
Breadth
member returns, this period
−75%−25%+25%+75%+125%
From −50.98% (BF-B) to +147.10% (PM). Equal-weight, the XLP would be +18.47% vs the actual +21.97%; the gap is what cap weighting did.
By sector
point contribution · sums to +15.03 pts
-34
+14.0
The year, session by session
every trading day of 2026 · hover for the move
JANFEBMARAPRMAYJUNJULAUGSEPOCT
Share this move
pick a view, download it as a 16:9 PNG
Consumer Staples · Select Sector
What moved the market
3Y · OCT 9, 2026
+21.97%
+15.0 pts · closed 83.42
21 of 34 rose · 13 fell
WMT+113.6%
+4.6
COST+72.0%
+3.6
PM+147.1%
+3.0
KO+73.4%
+2.8
MO+111.9%
+2.0
EL−27.5%
−0.6
GIS−42.3%
−0.7
STZ−47.9%
−1.1
PEP−17.8%
−1.2
MNST−16.6%
−1.9
3 stocks drove 75% of the gain: WMT, COST, PMWMTMT.COM
view 1 of 6
Cycle through the views and download any of them as a 16:9 PNG sized for X. Pasting the page link on X unfurls a server-rendered card on its own.
www.wmtmt.com/xlp?p=3y
Share on X copies the image to your clipboard and opens the composer; paste to attach it.
What moved the market, in your inbox
The daily note publishes here after every close; the week's story lands in your inbox on Fridays, free. Read the daily notes.
Babylon Burns
WMTMT is built by the founders of Babylon Burns, a letter on markets, macro, and the systems behind them. The numbers live here; the arguments live there. Subscribing below joins the Babylon Burns letter.